BIONIC CREATES BIG LIGHTS FOR HBO

Bionic created a custom graphics look for HBO’s Billie Jean King Cup Live Event from Madison Square Garden. This BIG event drove Bionic’s “Big Lights” design with the stars names built into massive scoreboard lights with dramatic flare effects. Bionic served HBO Producer Jacqui Busey an all star creative team: Creative Director Micha Riss, Executive Producer Joe Murray of eye2eye digital, and Designer, Patrick Kelly to smash a design winner. Sean Stall manned Bionic’s DS Nitris to roto-scope, up-res and trick out SD footage of tennis star, Ana Ivanovic to match dramatic slo-mo HD footage of her competitors, Venus and Serena Williams and Jelena Jankovic.